Label Lingo: Natural

Americans are shelling out more for “natural” foods than ever before - but does the label guarantee healthier picks? Not Always! Here is what you need to know:

TRUST IT - when its on meat and poultry packaging, The USDA requires these products to be free of artifical ingredients, colorings, preservatives and unnecessary processing.

USE CAUTION - when it is on anything else. Products can be packed with sweetners or flavorings and still carry a natural sticker.

OUR ADVISE - Check the nutrition label. All of the ingredients - good for you and no so good - are listed there. Our Rule of Thumb: Avoide anything you cannot pronounce!!!